How does carnival reflex the culture from where it comes from And Essay

How does carnival reflex the culture from where it comes from And Consider the nature of carnival - Essay Example Carnival and related activities are generally a transformation of local traditional beliefs and rituals. Different rituals in carnivals are validated on the belief that they bring good fortune, solve problems, and appease out angry forefathers passed in a new world. Carnivals reflect the culture from where they originate. Following discussions will bring out the cultural reflections from rituals and celebrations of carnivals. Three carnivals, Carnival of Veneza, Notting Hill Carnival and Australian Carnival Mardi Grass are discussed in particular to show how different rituals are influenced from the land of their origin. All carnivals, from Rio to Australian Mardi Gras, give a peek in to the culture of their origin. Carnival in Rio de Janeiro is considered as one of the biggest show of celebration on the earth. It is best example of cultural reflections on carnivals. Samba, a dance brought over by African slaves with them, is the main attraction of the celebration. The dance has seen a rapid transformation over years, it was fused with the choros, street bands of Brazil, but still its vivacious color and free spirited movements reflects an African culture and reminds of its historical evolution. The history of carnival of Veneza dates back to 2nd May 1268. Carnival starts around two weeks before Ash Wednesday and ends on Shrove Tuesday or Mardi Gras, the day before Ash Wednesday. Traditionally, masks have been central theme of the celebrations. People wear different types of Venetian masks such as Bauta, Moretta and Larva and disguise themselves as a symbolism of social and economical equality. Wearing of masks has been prohibited many times under different governments citing different political and religious issues and the carnival was dormant for several centuries. The origin of carnival of Veneza has several historical significances. It

International Relations Theory Essay Example for Free

International Relations Theory Essay The study of the international relations has traditionally focused on the study of the causes of war and conflict between the states and the condition of peace. However, in the 21st century we are more concerned with the question of how the global relations can be identified, and with who lays the power of world politics. The global politics and international relations concepts have been developed over centuries. The key theories have established the commonly accepted methods of explaining the relationships between the states, and the way in which nations conduct their businesses. We can distinguish between many strands of thought, each extensive and often mutable. Thus, it is hard to define which are the most equitable and had most leverage in the international relations or global politics. However, we can certainly highlight few, which are seen as the most important or even crucial. One of them is Marxism, developed by Karl Marx in the 19th century. Marxism sought to purport the varied terrains in a new and unprecedented way. Some of the key aphorisms include the materialism, class system theory, the dialectical approach to history and of course a critique to liberalism and capitalism. Alas, the Marxism theory was precluded in the 1990s, after the oppression of people, economic instability, poverty and unhappiness under the communistic rule became evident. However, in the latter years of extreme economic and social crisis, many scholars once again engaged in the critical insight of capitalism, just as Marx did centuries ago. Marxism is the only theory available, which seeks to completely undermine capitalism, and expose its fundamental flaws which capitalists try to avoid or divert, but cannot overcome. However, it is not only limited to the economics. It presents extensive explanation of social and political relations and ways in which societies can determine it. It offers a new concept of freedom, far more expansive and empowering than the traditional liberal understanding. In this essay I will critically assess the extent to which Marxism has contributed to an understanding of the global politics. The global politics otensibly consists of many strands of scholar thought , analysis and theories . The acuurate and cognizant way of explaining or arranging the different approaches would be to put them in two categories; mainstreem and the rest. The parenial mainstreem theories of international relations are realism, liberalism, neo-realism and neo-liberalism. Other vail approaches share much with mainstreetm but have been seen rather as develpoments or critiques or of it, often providing a very distinct analysys . One of such is Marxism. Karl Marx developed new depiction with some linkages to the previous theories. He offers a distinct approach and analysis of political, social and economic life. Marx’s aim was to expose the hidden truth about the world of politics, and to higlight to people that history, politics and our social life is not something that only happens to us (independently from our actions), but rather something wich happens with our presence and input, and therefore can also be transformed by us. We can choose weather or not we want to live in a political-social system which we inherited, or to alter it if we are dissatissfied with it. In this sense politics appears as a struggle over processess of social-self production. The ability to steer various processess in one direction or another, thus shape the world in whcih we live in, produce a social change. Marxs expalins this as a dialectical or process orientated approach to understanding our history and politics. The historical tensions and cirumstances opneded up various possibilities for actors (agents embodied in institutions), to produce a change. As humans we have a freedom or in other words a collective ability to shape ourselfs and our world. This concept of freedom is broader and more empowering , than in the traditional liberal thinging (freedom of choice, our wants and needs in the market). Another important aphorism of Karl Marx was historical materialism. According to Marx all life is constantly evolving . The evolution results from the clash of two opposing forces. The same must happen with peolpe. For centuries humanity experienced struggles and clashes mainly between 2 groups of people. In the acient world it was the slaves and the lords, in the middle the peasants (surfs)and the lad owners, and in capitalism the capitalists (burgouise) and the working class (proletariat). Each historic era is different , has its own dynamic an dlogic, based on a dominant mode of production: primitive, feudalism and finally capitalism. For Marx each stage had its beginbing, middle but also an end. Marx also belived that history is shaped by the material basis of society. He recognised base and superstructure division of society. He included education, politics, religion, culture, media to the superstructure. Underneeth the superstructure there lies base consisted of relations of production (burguoise), and means of production everything which is owned by burguise needed for procution such as technology for instance). The base in Marx view , creates a particular type of political authority which is mostly concerned with protecting and promoting the interests of the dominant class. The base can change the history and the society. The key implication here is that the people who conctrol the material base (the means and forces of production), ulitmately control the society, politics and the world we live in. He recognised tha states as the puppet of a dominant class. Marx also offered an extensive and profound crtique to caqpitalism, imperialism and globaloization. He did not undermined it. It is fair to say that Marx understood capitalims as the most productive theorey that every existed but nevertheless, he recognised that it was living on a borrowed time. For Marx the capitalism had fundamental flaws as it was exploitative and oppressive system. He examined the features of capitalism, praised it for the competetive nature whihc would recsult and many spohisticated advancemnts, presented its flaws and atributes. Karl Marx acknowledge that constant urge for profit wouldstimulate the innovation process in various fields such as technology, media, medicine. Nevertheless, the necessity to generate higher and higher profit is the main downfall of the globalization and capitalism concept. As a result capitalism will move from crisis to criris, and the society will become increasingly unequal. Marx specified that capitalists will attempt to reslove one crisis, but as one problem would be resolved, another would be created in its place. We can clearly see how this process works taking for instance the sub-prime lending case. As people did not have enough money , the demand failed. The profits of various cooperations also failed (as demand stimalates the supply and the prices). The banks offered creditd cards and loans. In turn people bought more goods, and contributed to the economy. Everyone was happy in the process, the baks, the producers and of course the working class who would now finally buy the goods and services they wanted. One problem was solved. However, after a while people did not meet their repayments. The banks had to confiscate their houses, cars, and other possesions as a result. Now banks were left with empty houses, and a huge deficit of money. The enterpreneours who invested and supplied banks with the money lost a vast ammount of money, many bankrupted. The taxes rates for the lower and the middle were risen, and the wages cut so the capitalists could once again make profit. Alas, less wages and bigger taxes meant less dissposable income to pay for the new good and services. The capitalists once again have to battle low profits, and find new ways to stay in business, The whole process reapeats itself, and no concrete and reliable solution is found. Marx also crtiticises the globalization process. The global capitalism means alliances of globalised capitalists, in order to do the business together and gain more control. This aspect of globalization within the context of capitalism will also prove fatal, as the interconcetivity between various world economies could potentiall bring doom to all if one falls ( we can see it happening with the hyousing bubble burst in the USA, resulting from the sub-prime lending . This crisis not only affected the USA economy, but spreaded to the rest of the world resulting in the global economical crises and recession). Marxs posited that economic relations between people was core to absolutely everything. The human needs for housing, security, food, drive human interactions. Furthermore he stasted that private property divided the world. The human persistency to barter and to create profit was a recepie for distater. Capitalism develpse productive powers of human societies, but it does in rather undemocratic manner, through exploating and subduing the working class. As a result it distors the real historiacal possibilities for social self-determination. Socially empowered people under the capitalistic system, are prevented from realising their full productive powers and enjoying their fuller forms of freedom. Under tha capitalism ideaology supports the historiucally specific forms of social activity and organization, which appears to be necessarry and natural universal conditions. It takes on the apperance of unchangable, and hard-wired withing the society. This is of course mistification. Within the context of capitalism , we are isolated individuals, therefore we confornt our social envirometn not as collective product. We views it in terms of constraint on our individual chocies. This way of understanding social relations as parennial, universal and natural prevents us from looking for possibilities of transformation, or imagining the alternative possible worlds. Marxism inspired future analysis in the international relations arena . One of the most significant was the crtitical theory. The critical theory was develpoed in 1930s by the frankfurt school of thoutgt. The term frnakfurt school refers to theorists originally assosiated with the Institute for Social Research at Frankfurt University . The early frnakfurt shcool tehorist Horkheimer and Adorno, began too lose faith in the revolutionary potential of the proletaria. The also saw how in the west Marxism was marxism was being transformed into a doctrisn of economic determinism. In the face of these developments, they wanted to retain a critical modern critical and potentially progressive role for social theory, but were wary of the orthodox Marxisms’ preocupation with production and the coresponding emphasis on the historical role of the proletariat† The core concepts of the Crtical theory are that critical social theory should be directed at the totality of society in its historical specificity , and also that critical theory should improve understanding of society by integrating all the major social sciences, including geography, economics, sociology, history, political science, anthropology, and psychology. Critical theoriests developed a key concept that the objectively valid forms of knowledge could not be established independently of the social context and social norms. The theories which claimthat they provide objective truth are profoundly misleading. In their view idealogy (or theories assosiated with it), are just a belief that oue perspective is the truth. The way in which things appera from the economic standpoint of our consciousness. They asked a question: can idealogy be proven, is it just a mode of belief. After all idealogy is without conciousness. Is it fair to say that things actually are the way they appear to me? The frankfurt scholars went on explaining that in each historic period the dominant class sets the idealogy. In the late capitalism it is ultimately a burgouise idealogy. So the ideas whic are the base of every aspect of our society , (for instance our current work ethic or current standards of moral behaviour) do not have to be universal, just and correct. The frankfurt scholars have undermined the positivist forms of scienfitic knowledge. They claim that positivism and instrumental reason discourse denys the alternative values and future possible worlds. Gramsci went a bit further and develpoed a theory of hegemony as a form of political power whcih relied upon the consent than coercion. â€Å" In a hegemonic social situation, dominant groups (classes, class fractions and their verious alliers) articulate a social vision which claims to serve the intersts of all, and they use selective incentives to recruit junior partners into their coalition and to didivde the disable oposition† He belived that in modern and advances capitalistsic societies, hegemonic power might be promoted via media, education, art, literature as well as political parties. Under these conditions various groups might be led to consent to the powerof dominant groups. This action would make the use of obviously opressive and coercive power unnecessary.. He also argued that hegemony should be continously chalenged by the civil society. In this way he hoped that capitaslist culture would be challenged by a counter-hegemonic political culture. In short, he speculated that peolpe might start to think of their economic lives as having a significant political importance . Gramsci hoped that they might finally question the universal capitalism’s structured separation of the ploitical fromt he economic aspects of life. Another important approach to global politics, which derives from Marxism is the World systems theory , which was fathered by Immanueakl Wallestein in the 1970s. He traced the rise of the world system to the 16th century Western Europe, whihc then spraded to the rest of the world. The E3urope feudal economy suffered crisi and was transformed into capitalism. The west quikly utilisised their advantages and gained control and power, over the most of the world economy (using colonialism, slavery, imperialism and globalisation together with the unfair trade). This actions resulted in an unequal develpoment, which instead of diminishing grows even further. Wallestein also supported Marx’s previous view that the suposely tree distnict areas of politics, socio9logya nd economics are in fact combined. In his writing Wollestein provided a structural explenation of the global inequallity between states. He viewd it as a pyramis. At the top of the pyramid lye the core states. Whuhc dominate the system. They all are in favour of capitalistic global economy for their own elevation. Examples in todays world inlude USA, Japan or Western Europe. Beneeth the core states lys the semi-periphery states, which are seeking to elevate themselfs to claim their place among the core . Examples include the BRIC countries: Brasil. Rusia, India or China. At the very bottom of the pyramid lies the peripher, the weakest of the states (third wolrd countires ). They are usually rulled by the puppet goverments , subservient to the global capitalists. Ruled by the core states. They will never be given the standars of life they deserve through their inustry. They usually provide most of the natural resources and products which are greedly devour by the core, only to recive poor technoplogy and ocasional aid in return. People in the third world countries (peripherians) are the main victims of this opression, as they benefit less from the spohisticated technology and innovation that capitalism (through drive for profit) brings about. This generates a fundamental innequality between the nations. Conclusion The forms of Marxian critical theory (further develpoed by the Frankfurt school and by Gramsci), lead us to a conlusion that the claims of scientific objectivity assosiated with positivistiv theories of International relations are in fact profoundly misleading . This approach differs a lot from the mainstreem realistic and liberalistsi approaches of the international relations. More recently there has been a sort of renaissance of Marxian international theory. It began during the 1990s and gained its momentum with the US war on terror after the 9/11/. The American war on terror is seen by many as the twnety-first-centuray imperialism . Many scholars return to Marxism wirtings and its later developments, to find it very accurate in the sphere of the global politics today. Undoubtedly, Marxism contributed in large means to our understanding of the global politics. It is the only reliable source of the critique of the capitalistis system we currently live in. Furthermore it explains and provides an analis of it. It stresses the interdependence of social-political- and economical aspects of life , not only within the domestic arena but also on the global scale. Marxisms highlights the global innequalities that the capitalism creates, demonstrates and unmasks the constant exploitation and mannipulation of the working class. It stresses the importance of all idvividuals, and their ability to transform and alter the world around us which includes our political system, current moral and ethical forms of behaviour, the ecoonomic system and every other aspect of our live. Marx and the later scholars influenced by his writing, do not propose a new clear system to replace capitalism. The presumptions are left to us . Within the concept of marism the idealogy can always be altered, it shall not be seen as something parenially just and fair. It is also seen as the tool of the higher class, who usess it to explain the world to the lower class and further to control it. Therefore Marx saw idealogy only a way of explainign and understanding the world rather than verity. This approach had big significance in the global politics theory. It inspired new starnds of thought in international relations and of course met with a fierce critique of positivistic scholars and thinkers.

The Lure of Polo Through the Years :: Games Sports Essays

The Lure of Polo Through the Years Dangerous, thrilling, addictive—however you choose to describe the modern game of polo, you can be sure that someone used those same words thousands of years ago for the same purpose. Polo, as it is played today, is merely a refinement of games played as early as the sixth century B.C. It has been said, in many languages and in many time periods, â€Å"He who plays polo once will sacrifice his money and body to play again.† Polo has survived for over two thousand years; its addiction must be as powerful as players claim. The â€Å"sport of kings† is one of the oldest sports still in existence today. In fact, versions of the game were played so long ago that a definite origin of the game cannot be determined. Due to the expense of owning and training the best horses, it was primarily nobles who played the game. Because of this, polo was spread as nations conquered others, and it disappeared in areas as noble classes died. Thus, the game was often born and reborn in so many versions that the term polo (translated from several ancient and modern languages) grew to encompass a wide variety of games involving a stick, ball and players on horseback. Many historians will trace polo’s roots back to Persia (modern day Iran), where the game developed from its most raw and dangerous form. The Persians, who were among the first to domesticate horses and use them in warfare, began playing games on horseback in order to refine their equestrian skills. The game of choice involved any number of players on horseback all attempting to hit a round object with mallets past the other team’s final players. Sometimes hundreds of players were on each team, and the object they were fighting over ranged from balls, to goats, to decapitated human heads. With so many players and no regulation, polo quickly became a sport in which collisions, ill-trained horses, and human error could easily cause injury and even death. Despite the obvious dangers one encounters while playing polo, it was a popular activity for armies and nobles. For cavalry, polo provided a venue for displaying one’s athleticism, poise, quick thinking, and boldness. In fact, kings from many nations used polo as an easy way to determine appointments for political and army positions. Often, the best polo players were the only ones who could surpass their natural born social class.

A Multidisciplinary Approach to Patient Care Essay -- Nursing, Health

The goal for nurses as a profession is not only to be â€Å"patient advocates† but also assist the patient to learn and gain the necessary skills to achieve the best level of functioning for the patient based on their current illness. In order to help a patient achieve their optimal level of functioning the nurse must work with the patient and the interdisciplinary team to create a collaborative plan that is logical for the patient. Through examining a musculoskeletal disorder case study #35 from Preusser (2008), one can create a critical pathway for the patient, S.P. a 75 year old female, with severe rheumatoid arthritis (RA) and admitted to the orthopedic ward for a hip fracture status post fall (p. 183). Since the patient’s needs is unique and complex the nurse must tailor a plan with the patient which will include â€Å"†¦assessments, consultations, treatments, lifestyle changes, disease education†¦Ã¢â‚¬  in order for the patient have the most appropriat e evidence-based care and make informed decisions when it is necessary (Oliver, 2006, p. 28). The aim for the nurse caring for the S.P. is to help prepare the patient for an upcoming procedure and focus care to the patient by gathering necessary information about her while. Collaboration with the patient, family members, rehabilitation, medical and surgical team about the treatment plans can help us provide proper patient’s care by utilizing actions and interventions within the scope and standards of the nursing practice. This Preusser (2008) case study involves a 75 year old female, S.P., who fell at home and is admitted to the orthopedic ward for an intracapsular fracture of the hip at the femoral neck (p. 183). Assessment data includes her height is 5’3†, weight is 118 lbs, blood pressure... ...National Association of Orthopedic Nurses. (2009). Total hip replacement. Retrieved from http://www.orthonurse.org/ResearchandPractice/PatientEducation/tabid/490/Default.aspx    Oliver, S. (2006). Benefits of patient pathways in rheumatoid arthritis care. Nursing Times. 102 (16), 28-33. Retrieved from http://www.nursingtimes.net/nursing-practice-clinical-research/benefits-of-patient-pathways-in-rheumatoid-arthritis-care/203268.article Oliver, S. (2009). Understanding the needs of older people with rheumatoid arthritis: the role of the community nurse. Nursing Older People, 21(9), 30-38. Preusser, B. (2008). 4th Ed. Winningham and Preusser’s critical thinking in nursing: Medical-surgical, pediatric, maternity, and psychiatric case studies. New York: Elsevier/Mosby Inc. Wilkinson, J. M. (2011). 5th Ed.   The Nursing process and critical thinking. Prentice Hall.

Obscene Gestures

Every culture has obscene gestures; in America the middle finger is one of the most obscene. The middle finger was most likely derived from Ancient Greece, ‘the finger’ is one of the most widespread obscene gestures throughout the Western world. In a handful of Mediterranean and Arab countries the index finger is preferred to the middle, but the meaning remains crystal clear. There are tons of different stories for the origin of the finger; going back as far as 2,500 years. Some make mention to Greek tragedies, phallic representation, perverse Roman emperors, English long bowmen, and annoyed deaf people but, we just don’t know the actual origin. Nonetheless, the middle finger is probably the most universally-understood hand gesture in the world. This is owed mostly to its age and the sheer simplicity of the gesture. Every country has their own set of obscene gesture unique to their culture. A simple thumbs up is not a good idea in the Middle East, Russia, Greece, Sardinia, Western Africa, and Latin American countries. Even though this means good job or ok in western cultures in these places it refers to â€Å"sit on my erect penis. † In southern Sardinia, where the gesture is particularly obscene, don’t try hitchhiking! The common ok sign seen all over the U. S. is never ‘ok’ in Brazil, Germany, and some areas around the Mediterranean. This is because this ‘o’ represents an anus, which means you are calling the recipient an asshole. The Palm-Back V surprisingly does not mean â€Å"peace† in the UK, Australia, New Zealand, and Italy. Instead of â€Å"peace† this gesture symbolizes â€Å"up your ass† or â€Å"fuck off. George Bush, Sr. famously gave the sign to Australians in 1992, thinking he was giving the peace sign. The Forearm Jerk, slap a hand down on the opposite bicep and then raise that arm into a fist, is obscene in France, southern Europe, the Mideast, and the U. S. This is expressing â€Å"Fuck off! † or â€Å"Up yours ! † In France it is called the bras d'honneur or arm of honor. The Corona which looks like the popular â€Å"Rock ‘n roll† or â€Å"Hook 'em, Horns† sign is not perceived as that in Spain, Portugal, the Baltics, Brazil, and Colombia. In these countries this simply means â€Å"Your wife is a whore†. Another gesture, this time aimed towards your mom, is the Concha; a very bad idea in Chile. First, hold up a palm towards you and slightly curl the fingers to form the shape of a shell. Second, say â€Å"Concha de tu madre. † Figuratively meaning, â€Å"Your mama's dried up, nasty cooch. † Third, run as fast as you can. France is a lovely place until your taxi cab driver takes his middle finger and thrusts it up into his curled up fist of his other hand. Basically saying â€Å"You take it up the ass. † France likes large gestures but Pakistanis are very simple. A single raised closed fist in Pakistan means that you take an erect penis up into your rectum. The Philippines are also very simplistic. In America we might signal someone to â€Å"come here† by curling an index finger toward ourselves repeatedly. Don't do that in the Philippines, where it's a gesture fit only for dogs and can get you arrested. Over in Japan they have the Animal. This is because Japanese don't like Koreans so they call them â€Å"animals† by extending four fingers of one hand in another person's face. I thought it was really interesting how each gesture was linked to a sexual organ or sexual act. Obscene gestures are a part of society no one really thinks about but I realized how much it relates to that cultures way of thinking. Also, how one society can be ‘ok’ with something and another will cringe; like the ok symbol. The moral of the story is if your traveling google that country and read a bit because you don’t want to ruin your vacation because your feeling a little punk rock.

Free Essays on AMEX

I work at American Express in the Credit Operations Department. The Credit Department handles incoming and outgoing phone calls from cardmembers whose accounts are past due or out of pattern. The databases used in my department are Microsoft Access and Lotus Notes. American Express as a company uses IBM’s DB2 as its main database. Microsoft Access is a database used for the storing of information. The systems used in the Credit Department under Access are IMSS, IMSW, CASW, OLR, Fast Data, ACS, and Legacy. The IMSS System is the system that shows cardmembers accounts and transactions. Information can be changed or updated on this system. It allows for easy access to account information for representatives. The IMSW system is mainly the same as IMSS except is has one more screen access that IMSS does not. It also allows for updating and changing of information on accounts. The CASW system shows authorizations of charges and also allows for changes to be made on this system. It shows the approvals and declines of charges the cardmembers are doing. OLR is an information only system for representatives. It is an easy access system that shows any information to do a complete work effort. It gives proper answers to unusual or infrequent questions and is a reference. The Fast Data System is also only a refer ence. It is used to locate information on cardmembers, such as, addresses and phone numbers. It can be used in place of directory assistance. The ACS system is an automated calling system that monitors the call volumes and transfers representatives from inbound to outbound when needed. This system is currently being replaced with Davox in March and April of 2001. ACS is 10 years old and Davox is a newer, more sophisticated program for managing representatives while improving operational effectiveness. The Legacy system is another system that shows account information only on Triumph accounts. It can also be changed a... Free Essays on AMEX Free Essays on AMEX I work at American Express in the Credit Operations Department. The Credit Department handles incoming and outgoing phone calls from cardmembers whose accounts are past due or out of pattern. The databases used in my department are Microsoft Access and Lotus Notes. American Express as a company uses IBM’s DB2 as its main database. Microsoft Access is a database used for the storing of information. The systems used in the Credit Department under Access are IMSS, IMSW, CASW, OLR, Fast Data, ACS, and Legacy. The IMSS System is the system that shows cardmembers accounts and transactions. Information can be changed or updated on this system. It allows for easy access to account information for representatives. The IMSW system is mainly the same as IMSS except is has one more screen access that IMSS does not. It also allows for updating and changing of information on accounts. The CASW system shows authorizations of charges and also allows for changes to be made on this system. It shows the approvals and declines of charges the cardmembers are doing. OLR is an information only system for representatives. It is an easy access system that shows any information to do a complete work effort. It gives proper answers to unusual or infrequent questions and is a reference. The Fast Data System is also only a refer ence. It is used to locate information on cardmembers, such as, addresses and phone numbers. It can be used in place of directory assistance. The ACS system is an automated calling system that monitors the call volumes and transfers representatives from inbound to outbound when needed. This system is currently being replaced with Davox in March and April of 2001. ACS is 10 years old and Davox is a newer, more sophisticated program for managing representatives while improving operational effectiveness. The Legacy system is another system that shows account information only on Triumph accounts. It can also be changed a...

Understanding Chemical Evolution

Understanding Chemical Evolution The term chemical evolution can be used in many different ways depending on the context of the words. If you are speaking to an astronomer, then it could be a discussion about how new elements are formed during supernovas. Chemists may believe chemical evolution pertains to how oxygen or hydrogen gases evolve out of some types of chemical reactions. In evolutionary biology, on the other hand, the term chemical evolution most often is used to describe the hypothesis that organic building blocks of life were created when inorganic molecules came together. Sometimes called abiogenesis, chemical evolution could be how life started on Earth. The Earths environment when it was first formed was very different than it is now. The Earth was somewhat hostile to life and so the creation of life on Earth did not come for billions of years after the Earth was first formed. Because of its ideal distance from the sun, the Earth is the only planet in our solar system that is capable of having liquid water in the orbits the planets are in now. This was the first step in chemical evolution to create life on Earth. The early Earth also did not have an atmosphere surrounding it to block ultraviolet rays which can be deadly to the cells that make up all life. Eventually, scientists believe a primitive atmosphere full of greenhouse gases like carbon dioxide and perhaps some methane and ammonia, but no oxygen. This became important later in the evolution of life on Earth as photosynthetic and chemosynthetic organisms used these substances to create energy. So just how did abiogenesis or chemical evolution happen? No one is completely certain, but there are many hypotheses. It is true that the only way new atoms of non-synthetic elements can be made are through the supernovas of extremely large stars. All other atoms of elements are recycled through various biogeochemical cycles. So either the elements were already on Earth when it was formed (presumably from the collection of space dust around an iron core), or they came to Earth via the continuous meteor strikes that were common before the protective atmosphere was formed. Once the inorganic elements were on Earth, most hypotheses agree that the chemical evolution of the organic building blocks of life began in the oceans. The majority of Earth is covered by the oceans. It is not a stretch to think that the inorganic molecules that would undergo chemical evolution would be floating around in the oceans. The question remains just how these chemicals evolved to become organic building blocks of life. This is where the different hypotheses branch off from each other. One of the more popular hypotheses says that the organic molecules were created by chance as the inorganic elements collided and bonded in the oceans. However, this is always met with resistance because statistically the chance of this happening is very small. Others have tried to recreate the conditions of early Earth and make organic molecules. One such experiment, commonly called the Primordial Soup experiment, was successful in creating the organic molecules out of inorganic elements in a lab setting. However, as we learn more about the ancient Earth, we have found out that not all of the molecules they used were actually around during that time. The search continues to learn more about chemical evolution and how it could have begun life on Earth. New discoveries are made on a regular basis that help scientists understand what was available and how things may have happened in this process. Hopefully one day scientists will be able to pinpoint how chemical evolution happened and a clearer picture of how life began on Earth will emerge.

How to Use Focus Groups in Marketing Research

How to Use Focus Groups in Marketing Research Focus groups are a form of qualitative research that is commonly used in product marketing and marketing research, but it is a popular method within sociology as well. During a focus group, a group of individuals- usually 6-12 people- is brought together in a room to engage in a guided discussion of a topic. Lets say youre beginning a research project on the popularity of Apple products. Perhaps you want to conduct in-depth interviews with Apple consumers, but before doing that, you want to get a feel for what kinds of questions and topics will work in an interview, and also see if consumers might bring up topics that you wouldnt think to include in your list of questions. A focus group would be a great option for you to talk casually with Apple consumers about what they like and dont like about the companys products, and how they use the products in their lives. The participants of a focus group are selected based on their relevance and relationship to the topic under study. They are not typically chosen through rigorous, probability sampling methods, which means that they do not statistically represent any meaningful population. Rather, participants are chosen through word-of-mouth, advertising, or  snowball sampling, depending on the type of person and characteristics the researcher is looking to include. Advantages of Focus Groups There are many advantages of a focus group: As a socially oriented research method, it captures real-life data in a social setting.It is flexible.It has high face validity, meaning that it measures what it is intended to measure.It generates quick results.It costs little to conduct.Group dynamics often bring out aspects of the topic or reveal information about the subject that may not have been anticipated by the researcher or emerged from individual interviews. Disadvantages of Focus Groups On the downside: The researcher has less control over the session than he or she does in individual interviews.Data can sometimes be difficult to analyze.Moderators require certain skills.Differences between groups can be troublesome.Groups can often be difficult to pull together.The discussion must be conducted in a conducive environment. Basic Steps In Conducting a Focus Group Some basic steps should be involved when conducting a focus group, from preparation to data analysis. Preparing For the Focus Group: Identify the main objective of the focus group.Carefully develop your focus group questions. Your focus group should generally last 1 to 1 1/2  hours, which is usually enough time to cover 5 or 6 questions.Call potential participants to invite them to the meeting. Focus groups generally consist of six to 12 participants who have some similar characteristic (e.g., age group, status in a program, etc.). Select participants who are likely to participate in discussions and who don’t all know each other.Send a follow-up invitation with a proposed agenda, questions up for discussion, and time/location details.Three days before the focus group, call each participant to remind them of the meeting. Planning the Session: Schedule a time that is convenient for most people. Plan the focus group to take between 1 and 1 1/2 hours. Lunchtime or dinnertime is usually a good time for people, and if you serve food, they are more likely to attend.Find a good setting, such as a conference room, with good airflow and lighting. Configure the room so that all members can see each other. Provide nametags as well as refreshments. If your focus group is at lunch or dinnertime, be sure to provide food as well.Set some ground rules for the participants that help foster participation and keep the session moving along appropriately. For example- 1. Stay focused on the subject/question, 2. Keep the momentum of the conversation going, and 3. Get closure on each question.Make an agenda for the focus group. Consider the following: Welcome, review of agenda, review of the goal of the meeting, review of ground rules, introductions, questions and answers, and wrap up.Don’t count on your memory for information shared at the focus group. Plan to record the session with either an audio or video recorder. If this isn’t possible, involve a co-facilitator who takes good notes. Facilitating the Session: Introduce yourself and your co-facilitator, if you have one.Explain your need and reason for recording the focus group discussion.Carry out the agenda.Carefully word each question to the group. Before a group discussion, allow everyone a few minutes to carefully record his or her responses or answers. Then, facilitate discussion around the answers to each question, one at a time.After the discussion of each question, reflect back to the group a summary of what you just heard. If you have a note-taker/co-facilitator, he or she may do this.Ensure even participation among the group. If a few people are dominating the conversation, then call on others. Also, consider a round-table approach in which you go in one direction around the table, giving each person a chance to answer the question.Close the session by thanking the participants and telling them that they will receive a copy of the report generated as a result of the discussion. Immediately After the Session: Verify that the audio or video recorder worked throughout the entire session (if one was used).Make any additional notes on your written notes that you need.Write down any observations you made during the session, such as the nature of participation in the group, any surprises of the session, where and when the session was held, etc. Updated  by Nicki Lisa Cole, Ph.D.

Philosophy of social science and some problem Essay

Philosophy of social science and some problem - Essay Example Let us now examine Society, which is a sum total of individuals, interacting in finite space in infinite variety of ways. To understand the complex society by using empirically observable objectivity is perhaps the core objective of social science. To rationally explain the complexity of derivatives that individual interactions create in society is the unsaid mandate of Social Science. Therefore Social Science may be defined as " the rational and systematic study of human society in all its forms with the aim of arriving at an enduring understanding, acknowledged as such by a broad consensus of researchers, of social phenomenon" (Meyer.1999). In examining the philosophy of Social Science, we will attempt to probe behind the veil and look at the core of the belief system which governs, regulates and defines the structure of knowledge emanating from this branch of Human inquiry. Rationality forms the primary percept of philosophy of Social Science. The 'rationalistic view of knowledge is based on reason and reflection' (Johannessen & Olaisen.2005), wherein empirically and objectively verifiable observation is articulated and cast in to paradigms and theories. We would now like to refer to the debate between naturalist and anti-naturalists which form the overall competing academic groups (ibid) within the philosophy of social science. ... Systemic approach however seeks to view the social world as system comprising of sub-systems and an 'epistemology combining realism and reason, aiming to understand, predict and control' (Johannessen. 1997, quoted in Johannessen & Olaisen.2005), an attempted blending of objectivity, subjectivity and intersubjectivity. The Naturalist position sharing the 'disregard for subjective experience'; is constructed on the following four pillars: 1. Empiricism 2. Positivism & neo-Positivism (Vienna Circle) 3. Realism 4. Rationalism (Karl Popper) (Bunge.1996 quoted in Johannessen & Olaisen.2005 ) Empiricists base their argument on a presumptive bias, that 'it is only perception which provides the knowledge' (Turner.1991 quoted in Johannessen & Olaisen.2005). They have a dogmatic view that knowledge is experience and subsequent reflection on and about it. The primary concern is observable. The Positivists and neo-Positivist emanated from Vienna School (1926-1936). These 'Logical Empiricists' focused on empirical testability, verifiable data and induction. They don't recognize non-linear causative factors like emotions etc. and term them as unscientific and out of scientific context (Von Wright. 1971quoted in Johannessen & Olaisen.2005). It was an attempt to introduce mathematical precision in the realm of imprecise social knowledge. Neo-Positivists based their epistemology on Instrumental Rationality. Realism 'is an epistemological doctrine that knowledge attempts to represents reality' (Bunge.1981, p. IX ). Realism has further branched off in to Nave Realism, Critical Realism and Scientific Realism (Johannessen & Olaisen.2005). Rationalism's most important sub-doctrine is Methodological Individualism, which states that social

Reform of Human Resource Department in Ontario Public Services Essay

Reform of Human Resource Department in Ontario Public Services - Essay Example The report provides us with an insight that the human resource management can help in shaping the behavior of employee that is consistent with the organization’s reason for existence; purpose, mission and vision. The focus of this research was to shift from traditional HR to strategic HR. This shift from traditional to strategic human resource was to ensure the flexibility and innovation based on technology. Another focus of OPS was to focus on outsourcing that was to be limited only for those departments of the organization where the department needs motivated employees. Other departments in which the organization excels would be handled by the OPS. In this research paper the importance of human resource will be judged by conducting relevant analysis based on Ontario public services. The analysis is based on up-to-date data and models that would help to conclude regarding the progress of human resource management in Ontario public services. 2. LITERATURE REVIEW For an organiz ation to be successful and to respond to the challenges, the organization must bear high recruitment cost. This recruitment would help to accomplish the vision and mission and pursue the organizational excellence (Armstrong, 2009). For such purpose the OPS has developed a plan to focus on outsourcing which would help the OPS to reduce its recruitment cost and provide the organization with the best human resource available. This reduction in cost could be an opportunity for the OSP to use the capital in investing in other programs where the probability of return is greater than the others. According to the Equity theory, employees look for a balance between their input (hard work, loyalty, commitment, determination,... This essay provides relevant analysis of human resource management in Ontario public services and outlines the importance of human resource department in the OPS. The analysis is based on up-to-date data and models. The report provides us with an insight that the human resource management can help in shaping the behavior of employee that is consistent with the organization’s reason for existence; purpose, mission and vision. The shift from traditional to strategic human resource was made to ensure the flexibility and innovation based on technology. Another focus of OPS was to focus on outsourcing that was to be limited only for those departments of the organization where the department needs motivated employees. Other departments in which the organization excels would be handled by the OPS. In this essay the importance of human resource is judged by conducting relevant analysis based on Ontario public services. It could be concluded that OPS was successful in the implementation and change of HRM from traditional to strategic human resource. The shift from traditional to strategic HR is deemed successful by introducing the technology which reduced the efforts and time consumption in the organizations. OPS emphasized on the quality of human resource rather than the quantity of employees. Employees being the greatest resource of OPS, it had been given a special place in the public services. The employees are trained and developed to create competencies that would be helpful for the organizations in the future.

Marketing presentation coninstar company PowerPoint

Marketing coninstar company - PowerPoint Presentation Example Meaning a significant change in price has little impact on quantity demanded. Therefore, a small change in prices does not affect such products (Coinstar, 2014). Queency juice can be priced the same as those of competitors; it can be priced at a reduces price as compared to other market competitors or can be priced at a higher price. Coinstar may also consider cost-based pricing in order to regain costs that have been incurred in coming up with new product. Three approaches may be used: Coinstar will introduce a new product, Queency juice, in the market by setting the prices to be high reason being the company offers a mystique and unique product that will be highly valued by customers. The product mainly targets affluent members of the society and is prestigious. The strategy is appropriate because it considers customers who are only willing to pay high prices hence potential customers will not be forced to buy the product (Smith, 2012). The culture of Coinstar in promoting a new product involves participating in charity events, that are not only unreliable but also expensive and time consuming as it involve distributing Queency juice for free despite the higher cost of producing it. During special events such as sports, the direct marketing executives will be involved in creating awareness about Queency drinks. The marketers will give free samples to the audience and the players so that the can have a test of the product. Customers will be taught about the new product free of charge. The Company will also create a new website where awareness of the new product can be created. Advertisement is a very vital tool that can be utilized in product promotion. It should be catchy in order to stimulate demand. Coinstar will also participate in special events such as sports as a way of promoting its new product where free samples of the new product will be given to the participants. Promotional

Compensation Strategy Essay Example | Topics and Well Written Essays - 1000 words

Compensation Strategy - Essay Example However, any compensation strategy must bear the interest and goals of the company and the employee. As such, to achieve this balance, variant compensation strategies apply uniquely in a given company. This paper highlights and evaluates three compensation strategies that can apply in our manufacturing company. Moreover, it will recommend the modes of applying these compensation strategies while considering the company and employee’s interests. Introduction A compensation strategy refers to the planned utilization of the pay system as a fundamental integrating mechanism geared towards achieving company objectives and rewarding employees subject to limitations within the company (Gomez-Mejia, Berrone, & Franco-Santos, 2010). As the human resources manager in our manufacturing company, I have the mandate of evaluating the different compensation strategies that are available for adoption within our organization. Actually, the best compensation strategy will ensure attraction and retention of critical employees. Our manufacturing company has 120 employees and various compensation strategies can apply to them. The compensation strategies that I will evaluate in this paper include the Competitive strategy, Retention-based strategy, and the performance- based strategy. I will hence compare and contrast them with an aim of applying them in our organization. Indeed, the compensation strategies should be reasonable to both the employees and the company itself (Deb, 2009). I will therefore determine recommendations on how to implement them within our organization. Research findings I have done substantial research on the three compensation strategies and gathered relevant information that can help in the application of these strategies in our manufacturing company. Most specifically, in the competitive strategy, the company pays employees the market rate. On the other hand, in the retention-based strategy, the employees earn more as they stay in the company. Additi onally, in the performance- based strategy, the pay relates to the performance of an employee, the team or the entire organization. Specific findings on each compensation strategy follow here in. Findings on the competitive strategy It is notable that one of the main goals of any company is to remain competitive in the market and where possible gain competitive advantage over other competitors (Kumar, 2010). As such, the competitive strategy seeks to retain existing employees in offering them rewards that equal to industry standards. Additionally, this compensation strategy seeks to attract potential employees by motivating them to join the company as it offers compensation that meets what others in the industry offer (Petroleum Human Resources Council of Canada, 2012). Nevertheless, the competitive strategy offers the reference company no competitive advantage over its competitors since its compensation rates are at par with those of its competitors. Hence, this strategy may not mo tivate employees to remain in the company for a long time. Indeed, this strategy keeps the management at risk of fluctuating wages, as the industry would dictate. As such, where the company cannot keep up with the escalating wages, then there is a high risk of employee turnover. Moreover, the existing employees are at a high risk of leaving the company if another company offers higher rewards than the reference com

Reviews Essay Example | Topics and Well Written Essays - 1500 words

Reviews - Essay Example lery showed the detailed design of the building, which helped display the artwork strategically, with lighting illuminating the artwork from their walls. The gallery also provided dim lights for bright artwork, therefore enhancing its appearance (Artrepublic.com, n.d., n.p.). Some of the most interesting pieces of art from the exhibition were works by Maria Rivans and Bonnie and Clyde. These two artistes have specialized in color, composition and collage. The artists revolve their artwork around television, pop culture and film, forming an interesting line of thought that intrigues the observer. These two artists are among the most promising artists in England (Artrepublic.com, n.d., n.p.). Maria Rivan exhibited artwork that captured a woman with many flowers appearing like a flower garden on her hair, which attracted considerable attention from the audience. Maria cut out a picture from an old magazine and stuck attractive flowers around the woman’s head, indicating beauty. However, she did not use flowers only. The image had some green leaves around the flowers. Her choice of flowers and leaves coupled with the facial expression on the face of the woman brought out the concept of beauty and focus, as she had desired. Maria added more color to the artwork by including a birdcage and a blue bird flying around the woman’s head. Bonnie and Clyde designed a hotel room from images cut out from different sources in their most attractive piece. The piece shows a cut out hotel, with stickers of valet parking and another with the words ‘salute’. However, instead of vehicles, Bonnie and Clyde uses birds at the parking lot. Apart from evoking humor, this collage artwork is ironical, since it depicts the fact that nature is important even in commerce. The pieces of artwork highlight the use of artwork in design to pass messages to observers. For example, the artwork by Bonnie and Clyde described above can be placed in a setting where people encourage environmental

Compensation Strategy Essay Example | Topics and Well Written Essays - 1000 words

Compensation Strategy - Essay Example However, any compensation strategy must bear the interest and goals of the company and the employee. As such, to achieve this balance, variant compensation strategies apply uniquely in a given company. This paper highlights and evaluates three compensation strategies that can apply in our manufacturing company. Moreover, it will recommend the modes of applying these compensation strategies while considering the company and employee’s interests. Introduction A compensation strategy refers to the planned utilization of the pay system as a fundamental integrating mechanism geared towards achieving company objectives and rewarding employees subject to limitations within the company (Gomez-Mejia, Berrone, & Franco-Santos, 2010). As the human resources manager in our manufacturing company, I have the mandate of evaluating the different compensation strategies that are available for adoption within our organization. Actually, the best compensation strategy will ensure attraction and retention of critical employees. Our manufacturing company has 120 employees and various compensation strategies can apply to them. The compensation strategies that I will evaluate in this paper include the Competitive strategy, Retention-based strategy, and the performance- based strategy. I will hence compare and contrast them with an aim of applying them in our organization. Indeed, the compensation strategies should be reasonable to both the employees and the company itself (Deb, 2009). I will therefore determine recommendations on how to implement them within our organization. Research findings I have done substantial research on the three compensation strategies and gathered relevant information that can help in the application of these strategies in our manufacturing company. Most specifically, in the competitive strategy, the company pays employees the market rate. On the other hand, in the retention-based strategy, the employees earn more as they stay in the company. Additi onally, in the performance- based strategy, the pay relates to the performance of an employee, the team or the entire organization. Specific findings on each compensation strategy follow here in. Findings on the competitive strategy It is notable that one of the main goals of any company is to remain competitive in the market and where possible gain competitive advantage over other competitors (Kumar, 2010). As such, the competitive strategy seeks to retain existing employees in offering them rewards that equal to industry standards. Additionally, this compensation strategy seeks to attract potential employees by motivating them to join the company as it offers compensation that meets what others in the industry offer (Petroleum Human Resources Council of Canada, 2012). Nevertheless, the competitive strategy offers the reference company no competitive advantage over its competitors since its compensation rates are at par with those of its competitors. Hence, this strategy may not mo tivate employees to remain in the company for a long time. Indeed, this strategy keeps the management at risk of fluctuating wages, as the industry would dictate. As such, where the company cannot keep up with the escalating wages, then there is a high risk of employee turnover. Moreover, the existing employees are at a high risk of leaving the company if another company offers higher rewards than the reference com

Crime Theories of Durkheim and Robert King Merton Essay

Crime Theories of Durkheim and Robert King Merton - Essay Example Durkheim's most significant theoretical contribution to the field of criminology is his formulation of the concept of anomie. According to Durkheim's theory, society has the need and the moral right to regulate the behavior of its citizens. When society is in a state of rapid transition, the rules of society break down and people no longer can appraise their situation, "ambition was perpetually stimulated but never satisfied (Walter 1972). This condition Durkheim called "acute anomie" (Gottfredson and Hirsch 1990, p. 54). Chronic anomie occurs when overwhelming importance is attached to economic progress as the supreme goal in and of itself and secondary consideration is given to the regulation of human conduct and the control of individual ambition. These conditions which prevailed in the nineteenth century contributed significantly to the variety of social problems observed in that society (Durkheim 1992). According to Merton's theory, deviance is most likely in societies in which success is a major societal objective but where many of the inhabitants are unable to acquire the material possessions or social status that denote success. His theoretical argument is formulated in terms of the societally recognized goals that individuals strive for and the institutionalized means used to regulate access to these desired objectives (Gottfredson and Hirsch 1990). Merton recognizes that these goals and means are not equally available to all individuals because of the differentiated class and ethnic structure of American society. Striving for success within a society that is achievement oriented, some individuals for whom traditional paths to achievement are closed follow illegitimate or deviant means to attain success within that society Although this theory was originally developed in terms of American society, it has been applied to many of the world's other industrialized societies as an e xplanation of the persistence of criminal behavior (Merton 1967). The other similarity between Durkheim and Merton is an understanding social impact on an individual and his behavior. The possibility of varied acquaintances in modern, complex society led to the formulation of the theory of differential association, which holds that criminal behavior is learned through interaction with others. The extent to which criminal norms and habits are acquired is determined by the intensity and duration of the association. The mechanisms for learning criminal behavior are no different from any other kinds of learning. Briefly, stealing is no more motivated by the desire for material goods than is honest employment. In the latter case, however, the individual is sufficiently committed to the society's norms and values to channel his desires through legitimate means while in the former case, the individual will pursue his goals by illegitimate methods (Gottfredson and Hirsch 1990). In contrast to Durkheim, Merton underlines that anomie theory addresses the impact of urban life on modern man suggesting that conflicts often arise in contemporary society because what man strives to attain is not accessible to him. This situation is characteristic solely of modern society because limited social mobility existed before the advent of

International Marketing Strategy Essay Example for Free

International Marketing Strategy Essay For most manufacturers, success or failure is determined by how effectively and efficiently their products are sold through their marketing channel members (e. g. , agents, wholesalers, distributors, and retailers). Given this situation, considerable marketing channel research has focused on organizational responsibility for managing channel how interrelationships among a firm and its channel members can be managed better (Achrol and Stern 1988; Anderson et al 1997). Globalization of markets is a phenomenon that has received much attention and been extensively debated both at general societal/institutional/cultural levels and at market and business levels. In any globalization process, distribution of goods and services between and within local industrial and consumer markets is of great importance. A marketing channel is a set of interdependent organizations involved in the process of making a product or service available for consumption. Globalization of markets and reorganization of distribution are mutually dependent processes that involve changes in market structures. Mattsson Wallenberg, 2003) As national markets expand and as new opportunities arise for satisfying consumer demand, greater specialization in distribution is evident both in the level of distribution and in goods and services handled (Mallen, 1996). Moreover, as the global marketplace expands, many multinational firms have been influenced by mounting pressures to develop a worldwide communication, distribution and information network that facilitates the free flow of information and goods across national boundaries (Min Eom, 1994). Distribution channels excellence has become a powerful source of competitive differentiation. In the 1980’s and 1990’s, companies began to view distribution channels as more than simply a source of cost savings and recognize it as a source of enhancing product or serve offerings as part of the broader supply chain process to create competitive advantage. (Mentzer et al, 2004). International distribution channels In international marketing the manufacturer doesnt sell products directly, it goes through several parties-before reaching the consumer. It involves various channels and variety of intermediaries. In order to sustain the growth of the international marketplace and the integration of the world’s economic activities it is vital to conduct efficient and cost-effective distribution according to Ross (1996). The challenge to global distribution management is to structure a supply chain that is responsive and flexible enough to cope with differences in customers requirements and yet enable the benefits of focused manufacturing to be achieved. According to Black et al (2002) the past decade has seen some of the most rapid and substantive changes in channels of distribution for goods and services in developed economies. What companies must remember is that the choice of distribution channel is quite complicated in the home market of a company but even more complicated when going international and starting to export. It is vital for companies who are about to establish abroad that they realize that the choice of distribution channel is crucial for future success and growth. There are many alternative distribution channels to choose from and the conditions may vary from different companies and markets. Furthermore, the choice of distribution channel is often complex and expensive if changing it subsequently. Therefore, it is central that the decision is given the attention and acknowledgement, which is called for due to the fact that it has such a long-term outcome of the export investment’s success. (Anderson et al, 1997). Distribution builds stable competitive advantages, since marketing channels have a long-run character and to build them it is necessary to have a consistent structure; and due also to the fact that they are focused on people and relationships. With channels of distribution changing rapidly studies of consumers will need to focus not just on understanding product choice but also on understanding the reasons for channel choice. Distribution channel intensity Another channel strategy according to Jobber (2001) is the intensity of the distribution channel. According to Kotler (2000) and Fein and Anderson (1997) companies have to decide on the number of intermediaries to use at each channel level. Three approaches are available: intensive distribution, selective distribution and exclusive distribution. Mallen (1996) states that intensive distribution is at one end of the scale where the policy is to distribute to as many outlets as possible, and that exclusive distribution is at the other end of the scale, where the policy is to distribute only to one intermediary at a given level in a given geographic area. The broad middle ground is normally referred to as selective distribution. Intensive distribution consists of the manufacturer placing the goods or services in as many outlets as possible. This approach is generally used for everyday goods such as milk, bread, tobacco products and soap, products for which the consumer requires a great deal of location convenience. Manufacturers are constantly tempted to move from exclusive or selective distribution to more intensive distribution to increase coverage and sales. Intensive distribution may help in the short term but often hurts long-term performance. (Kotler, 2000) According to Mallen (1996) intensive distribution tends to maximize sales for the simple reason that more outlets increase the possibilities of consumer contact. Yet, this approach means a more elaborate marketing operation at the manufacturer level. Selective distribution involves the use of more than a few but less than all of the intermediaries who are willing to carry a particular product. It is used by established companies and by new companies seeking distributors. The company does not have to dissipate its efforts over too many outlets; it enables the producer to gain adequate market coverage with more control and less cost than intensive distribution. Kotler, 2000) Selective distribution is generally applied on rarely bought goods such as DVDs, computers and cameras according to Fein and Anderson (1997). Exclusive distribution means severely limiting the number of intermediaries. It is used when the producer wants to maintain control over the service level and service outputs offered by the resellers. (Kotler, 2000) While minimizing costs, exclusive distribution tends to maximize channel goodwill and channel control. It is easier for the manufacturer to have completely satisfactory relationships with a few intermediaries than with many in a given area according to Mallen (1996). Often it involves exclusive dealing arrangements, in which the resellers agree not to carry competing brands. By granting exclusive distribution, the producer hopes to obtain more dedicated and knowledgeable selling. (Kotler, 2000) Exclusive distribution is often used on capital goods such as cars according. Importance of distribution Distribution is a key component of any international marketing strategy. To successfully deliver products and services to customers spread across different geographies, you’ll have to develop an international marketing strategy with special emphasis on supply chain, which includes distribution. If your business has entered various markets, it may not be possible for you to single-handedly manage the overseas operations. You’ll have to develop an effective distribution channel. This channel will consist of channel intermediaries, who will make sure that the product reaches the end user. Distribution is critical to your overseas operations because: 1. It has a direct effect on sales. If you don’t have a good distribution network, your products may stack up in a warehouse and won’t reach your target customers. 2. It affects your profits as well. As distribution costs can make up to 50 percent of the final selling price of some products, an efficient distribution network can increase your profit margins. 3. It has an influence on customer satisfaction. As the long-term success of your overseas operations depends on satisfying your customers, choose your dealers and retailers carefully as they will be responsible, to a large extent, what your customers think about your product and if they will recommend your product to others. 1. 4 Types of distribution channels To gain competitive advantage in the market, you need to identify the right distribution channel that is familiar with your target consumer and segment. Also make sure that the distribution channel that you choose shares similar policies and strategies as your company and has a proven track record in the market. You can choose from among several channels of distribution. Your chosen distribution channel will directly affect all your other marketing decisions. Here are some options: Direct marketing: In this method, the company interacts with its customers directly without any intermediaries. Mail orders, the Internet and phone calls are some of the ways your potential customers can learn about your products and make purchases. Agents: Agents operate on a commission basis. You’ll have to pay these agents on the volume of sales they generate. Agents do not accept any legal ownership of the product. This kind of channel is usually expensive, as an agent is expensive to train and the physical distance makes his progress difficult to track. Distributors: Distributors buy the goods directly from you and will then sell it to retailers. Since they take title to the goods, they are free to determine the prices of the goods themselves and develop their own marketing strategies. They usually have storage facilities. Retailers: Retailers sell to the end customers and are, therefore, able to develop a better bond with them. The retailer takes on the responsibility of promoting the products and often decides the price of the product. Manufacturing-owned intermediaries: This is a capital-intensive option, as your business will directly set up sales and service units in the markets that it has a presence. 2. 0 Channel Management Strategies Channel Management is yet another sales and marketing phrase that is thrown around like everyone knows what it means. But so few companies really comprehend channel management in a way that really helps them. Sales channels being the conduits by which we distribute our products to the end-user come in many shapes from direct, to the web, to the traditional retail environment. Channel Management Strategies (CMS) provides the latest research, benchmarking data, analytic models, and thought leadership necessary to align and enhance your existing channel management initiatives. Channel Management Strategies delivers objective data and intelligence to compare and contrast your efforts with peer organizations, and provides thought-provoking research on industry trends, best-practice models and tactics, budget and resource allocation and measurement strategies. Channel management is a process by which a company creates formalized programs for selling and servicing customers within a specific channel. it can impact businesses in a positive way. First segment channels by like characteristics (their needs, buying patterns, success factors, etc. and then customize a channel management program that includes: 1. Goals: Define the specific goals you have for each channel segment. Consider your goals for the channel as a whole as well as individual account. And, remember to consider goals for both acquisition and retention. 2. Policies: Construct well defined polices for administering the accounts within this channel. Be sure to keep the unique characteristics of each segment in mind when defining policies for account set up, order management, product fulfillment, etc. 3.  Products: Identify which products in your offering are most suited for each segment and create appropriate messaging. Also, determine where to upsell opportunities lie. 4. Sales/Marketing Programs: Design support programs for your channel that meet their needs, not what your idea of their needs are. To do this, you should start by asking your customers within this segment, â€Å"how can we best support you in the selling and marketing of our products? † That being said, the standard considerations are product tra ining, co-op advertising, seasonal promotions, and merchandising. Again, this is not a one-size fit all, so be diligent about addressing this segment’s specific needs in these areas. Defining a channel management strategy for each segment allows the organization to be more effective within each segment, while gaining efficiency at the same time. Still, maintaining brand consistency across all channel segments is critical to your long-term success. So it has to find a good balance between customization and brand consistency for a successful channel management.

Aviation Regulatory Framework Comparison UK Vs USA Engineering Essay

Aviation Regulatory Framework Comparison UK Vs USA Engineering Essay This report looks at the aviation regulatory framework in both the United Kingdom and the United States, their differences and similarities. Due to the high level of cooperation between the FAA and the CAA and also EASA most regulation is very similar if not the same. By looking at the structure and functions of the regulatory bodies in terms of safety and security it is obvious that because the two countries are aiming for the same high level of safety that they should be taking the same steps in order to do this. The main difference between the regulation of civil aviation between the two countries is the fact that the FAA is the regulation making body for the US alone whereas the UK has regulation passed to it from EASA which the CAA has to implement over and above any regulations the CAA or the British government may have had in place previously. The US has a system where the FAA literally regulates every single aspect of civil aviation and although they freely communicate their findings and recommendations with foreign countries the FAA alone control us Regulatory framework reporting only to the Department of Transport. Introduction In this report the aviation regulatory framework of the United Kingdom will be compared and contrasted with the aviation regulatory framework of the United States. The report will describe the structure and functions of the bodies responsible for aviation regulation in both countries while addressing the responsibilities of airports, airlines and aircraft manufacturers within the respective frameworks. The issue of UK regulation being underpinned by EU legislation will also be discussed and anomalies between the UK and US framework will be identified. Report In the UK the secretary of state for transport is the government minister responsible for civil aviation. This position is currently held by the Rt Hon Lord Andrew Adonis who oversees the Department for Transport (DfT) which is involved in a number of areas in civil aviation although the regulation and supervision of civil aviation is the function of the Civil Aviation Authority (CAA). Aviation Regulation in the United Kingdom is statute law created by acts of parliament most of which is covered by the Civil Aviation Act 1982 which lays down the roles of the main authorities for the control and regulation of civil aviation in the UK, mostly covered by the secretary of state for transport, the department for transport and mainly the CAA. The Civil Aviation Act 1982 aims to deal with issues of roles, functions, duties and policies but does not act alone as other legislation affects civil aviation regulation. For example international conventions such as the Warsaw Convention and the Ai rport Act 1986 which provides of most of the regulation for UK airports (Blackshaw, 1992, p. 30). Civil aviation in the UK is also influenced heavily by EASA who will be discussed in detail later. The CAA is the National Aviation Authority (NAA) for the UK and amongst other things deals with most of the key functions of the regulation of civil aviation. The DfT as a government department deals with bilateral agreements and is directly involved in certain safety issues particularly the investigation of aircraft accidents through the Air Accidents Investigation Branch (AAIB). The DfT also has an important role in environmental issues within civil aviation, namely noise and aviation pollution from aircraft emissions and other areas. The DfT is also involved in national airport development and the management of aircraft security (Blackshaw, 1992, p. 31) (DfT) Civil aviation in the UK is regulated by the CAA which is an independent body with responsibility for economic, safety and consumer protection regulation, and airspace policy (DfT) The CAA provides advice to the government on aviation issues, represents consumer interests and conducts research to provide statistical data. The CAA regulates all aspects of aviation in the UK. In some areas the CAA is the primary regulator although in areas where responsibility for regulation lies with the European Aviation Safety Agency (EASA) The CAA merely implements the Europe wide regulations put forward by EASA. The CAA is structured in four main groups, the Safety Regulation Group, Economic Regulation Group, Directorate of Airspace Policy and the Consumer Protection Group (DfT). The Safety Regulation Group (SRG) work closely with EASA to improve aviation safety in the UK and across Europe by setting civil aviation standards and ensuring that they are achieved (Transport Research Knowledge Centre, 2009). The SRG looks at the proper design, manufacture, operation and maintenance of aircraft in that flight crews and aircraft maintenance engineers are competent and that licenced aerodromes are safe to use. The SRG also ensure that air traffic services and general aviation activities meet the required safety standards (DfT). EASA provides regulation for the CAA to implement in the fields of aircraft and product certification and has responsibility for the rules related to the design and maintenance of aircraft products and parts and setting standards for organisations involving design, productio n and maintenance of these products and parts. EASA has also expanded into the CAAs rulemaking role by implementing rules for aircraft operations and flight crew licencing and aims to introduce essential requirements to cover air traffic management and aerodrome activities with air traffic management involving Eurocontrol which is The European Organization for the Safety of Air Navigation. (CAA) Nonetheless the CAA is still the UKs NAA and the CAA SRG maintains its responsibility for all aspects not being adopted by EASA and is expected to monitor the safety of UK civil aviation against EASAs Pan European rules and standards whilst ensuring the UKs good safety performance is sustained. The CAA SRG is tasked by with regulatory oversight of production, maintenance and continuing airworthiness management organisations whether approved to UK or EASA standards. (CAA) The CAA Economic Regulation Group (ERG) looks at UK civil aviation from an economic viewpoint. The ERG regulates airports, air traffic services and airlines and provides advice on aviation policy from an economic standpoint (CAA). The ERG aims to secure the best sustainable outcome for users of air transport services by promoting liberalisation by removing government restrictions to entry to the airline market and to aid the optimal supply and regulation of aviation infrastructure (CAA). The ERG acts as an adviser to the government and produces statistical information on airlines and airports The CAA Directorate of Airspace Policy (DAP) is required by the government to make the most efficient use of airspace consistent with the safe operation of aircraft and the expeditious flow of air traffic whilst taking into consideration the requirements of operations and owners of all classes of aircraft (CAA). The Directorate of Airspace Policy approves and establishes controlled airspace and monitors and enforces standards, rules and regulations. The DAP is required to allocate radio frequencies and secondary radar codes for the use of air traffic control and provides meteorological services to UK civil aviation. (CAA, 2004) The CAA Consumer Protection Group (CPG) has four main responsibilities; firstly the CPG regulates the finances and fitness of travel organisers selling flights and package holidays in the UK. The CPG also manage the UKs largest system of consumer protection for travellers in the form of Air Travel Organisers Licensing (ATOL). The CPG license UK airlines and enforce European Council requirements in relation to their finances, nationality, and liability of passengers for death or injury and insurance. Finally the CPG enforce certain other legal requirements and codes of practice for protection of airlines customers. The European Aviation Safety Agency (EASA) has much bearing on the aviation regulatory framework of the United Kingdom. EASA aims to develop European framework for the regulation of aviation safety using themselves and the NAAs of the community member states. EASA focuses on a European regulatory system which is focused on seeing that aircraft are properly designed, manufactured, operated and maintained and that airlines operate safely, that flight crews, air traffic controllers and aircraft maintenance engineers are suitably skilled; that licensed aerodromes are safe to use and that air traffic control services and general aviation activities meet the required safety standards. (CAA) EASA provides a common initiative at European level to keep air transport safe and sustainable by developing common safety and environmental rules at European level. The agency works with the member states NAA to implement standards and provides the necessary technical expertise, training and research (EASA). EASA looks towards a single European aviation market and a single European sky and carries out executive responsibilities in the certification of specific models of aircraft, engines or parts approved for operation in the European Union (EU). The main tasks of EASA are to draft aviation safety legislation and provide technical advice to the European Commission and the Member States as well as Inspections, training and standardisation programmes to ensure uniform implementation of European aviation safety legislation in all member States by conducting inspections of national authorities as well as operations throughout the EU to monitor the application of EU rules on aviation safety and to assess the effectiveness of these rules. EASA also handles the safety and environmental type-certification of aircraft, engines and parts and approves aircraft design, production and maintenance organisations worldwide. The agency also handles the authorization of non EU operators and uses a Safety Assessment of Foreign Aircraft (SAFA) to judge the safety of foreign aircraft using EU Community airports. EASA also uses data collection, analysis and research to improve aviation safety and will soon be responsible for safety regulations reg arding airports and air traffic management systems, a responsibility handed to EASA as part of the Single European Sky initiative (EASA). EASA works with the NAAs of the EU members but has taken over many of their functions with the aim of promoting aviation standardisation which will eventually culminate in a Single European Sky, a much safer alternative to the system we have today. EASA assists the European Commission in negotiating international harmonization agreements with the rest of the world on behalf of its member states which includes working closely with its counterparts around the world such as the Federal Aviation Administration (FAA). (COMMISSION OF THE EUROPEAN COMMUNITIES, 2008) (EASA, 2007) The Federal Aviation Administration (FAA) is an agency of the United States (US) Department of Transportation (DoT) it is responsible for the safety of American civil aviation and regulates and oversees all aspects of civil aviation in the US. The FAA aims to regulate civil aviation to promote safety, encourage and develop civil aeronautics including new aviation technology, develop and operate a system of air traffic control and navigation for both civil and military aircraft and research and develop the National Airspace System including regulating air navigation facilities and flight inspection standards. The FAA develop and carry out programs to control aircraft noise and other environmental effects of civil aviation and also regulates U.S. commercial space transportation. (Federal Aviation Administration, 2005). The FAA carries out many activities in order to fulfil these aims, for safety regulation the FAA issues and enforces regulations and minimum standards covering the manufacture, operation and maintenance of aircraft. The FAA also certifies airmen and airports that serve air carriers. The safe and efficient use of navigable airspace is one of the FAAs primary objectives. A network of airport towers, air route traffic control centres and flight service stations are all run by the FAA who develop all of the air traffic rules, assign the use of airspace and control all air traffic. The Federal Aviation Authority also builds, installs, maintains and operates all air navigation facilities and sustains systems to support air traffic control and air navigation. (Federal Aviation Administration, 2005) To promote aviation safety and encourage civil aviation abroad, the FAA exchange aeronautical information with foreign authorities, certify foreign aircraft maintenance organisations, engineers and airmen. Technical aid and training is also provided by the FAA to other countries. The FAA negotiates bilateral airworthiness agreements with other countries and takes part in international conferences. In terms of research, engineering and development, it researches and develops the systems and procedures required for a safe and efficient system of air navigation and control. The FAA actively helps develop better aircraft engines and equipment and test or evaluate aviation systems, devices, materials and procedures. The FAA administers aviation insurance and develops specifications for aeronautical charts and publishes information on airways, airport services and other technical subject in aeronautics (Federal Aviation Administration, 2005). The Aviation Safety (AVS) department of the FAA is subdivided into three parts, firstly Flight Standards (AFS) which includes aircraft maintenance, safety team program, civil aviation registry, Flight Standards District Office (FSDO), regulatory support and general aviation. The second subdivision of AVS is Aerospace Medicine (AAM) which is responsible for managing all flight doctors and medical certificate deviations. The final subdivision of AVS is Aircraft Certification (AIR) which covers airworthiness certification, the small airplane directorate and the Manufacturing Inspection District Office (MIDO). (Randy Hansen, 2007) It is clear that in the UK aviation regulation is formulated with great input from the European community in the form of EASA and many powers have therefore been transferred to EASA from the CAA whereas in the US the FAA is the only regulatory power for all aspects of aviation from running air traffic control towers, a duty that the CAA has licenced to NATS, to negotiating bilateral airworthiness agreements and administering aviation insurance. The FAA is the NAA for the US and holds all responsibility for aviation safety and oversees all aspects of civil aviation in the US. The responsibilities of airports, airlines and aircraft manufacturers are very similar both in the UK and the US. This is not surprising as ideas on best practise are shared between the two countries extensively, especially in the field of aviation safety. One example of this is in the naming of aviation regulations, In the UK we have JARs which are Joint Aviation Requirements whereas in the US they have FARs Federal Aviation Regulations. JARs were introduced as a result of UK and EU collaboration in the production of joint ventures such as Concorde and Airbus, JARs set out common airworthiness requirements that have been agreed upon by all of the cooperating nations. JARs have now been superseded by EASA Parts under the basic regulation, for example JAR 21 has been superseded by EASA part 21. The Joint Aviation Authority (JAA) is an associated body of European Civil Aviation Conference (ECAC) representing the civil aviation regulation authorities of a number of EU states cooperatin g in developing and implementing common safety regulatory standards and procedures intended on providing high and consistent standards of safety and a level playing field for competition in Europe. Much emphasis is also placed on harmonising the JARs with the FARs in the US (Fisher, 2009). In the UK aircraft manufacturers are regulated under EASA Part 21 Acceptable Means of Compliance (AMC) and Certification Procedures for Aircraft and related products and parts. Similarly in the US aircraft manufacturers are regulated under FAR 21 certification procedures for products and parts. Aircraft Manufacturers are monitored throughout the design and manufacture process of aircraft and parts by the CAA FAA to ensure they comply with regulations. At the end of this process the aircraft type is certificated for appropriate use. It is up to the aircraft manufacturer to follow the internationally recognised standard for airworthiness to gain a Certificate of Airworthiness which is issued in accordance with the ICAO Chicago Convention. Aircraft manufacturers both in the UK and US are responsible for producing aircraft which are safe and fit for purpose. This is tested in four categories; Structural integrity, systems integrity, operational integrity and crashworthiness. (EASA, 2008 ) EASA Part 21 lays down common technical requirements and administrative procedures for airworthiness and environmental certification of products and parts specifying: The issue of type certificates and changes to those certificates; the issue of certificates of airworthiness; the issue of repair design approvals; the showing of compliance with environmental protection requirements; the issue of noise certificates; the identification and certification of products and parts; the certification of design and production organisations and the issue of airworthiness directives. (EASA, 2008) In order to fly commercial services for example carrying passenger or cargo for payment, UK airlines must gain an operating licence from the CAA (CAA). Similarly in the US airlines must undergo air carrier certification. Under part 121 airlines must comply with regulations and safety standards and manage hazard related risks in the operating environment (FAA, 2009). To qualify for a CAA Operating Licence an airline has to meet a number of requirements in respect of its safety, insurance and financial status. Once a CAA operating Licence is gained by an airline it is free to operate within the EU. To gain air carrier certification US airlines must follow a very similar system which is set out to determine whether an airline is able to conduct business in a manner that complies with all applicable regulations and safety standards. (FAA, 2009) (FAA, 2008) In the US the FAA requires all commercial airports to have Part 139 certification which ensures a uniform level of safety across all airports. To obtain Part 139 certification an airport must agree to certain operational and safety standards and have provisions for fire fighting and rescue. The requirements for Part 139 certification vary due to the size of the airport and type of flights it operates. Part 139 looks at the airport paperwork and finances and the aircraft movement area to make sure the runway and pavement conditions, marking and lighting are safe for use. Part 139 also lays out airport responsibilities in the area of ground vehicle operations and wildlife. Aircraft rescue and fire services are also inspected as are fuel facilities. (FAA, 2009) In the UK airport responsibilities are laid out in CAP 168 Licencing of Aerodromes. CAP 168 requires that in the UK all commercial flights take place at a licenced aerodrome, a government aerodrome or at an aerodrome managed by t he CAA. Like Part 139 the requirements laid out in CAP 168 reflect the standards and recommended practices of the ICAO and form the basis for an assessment of the potential suitability of the aerodrome to be licenced taking into account the size of the airport and the type of flights it handles. (CAA) (CAA, 2008) There are few anomalies between the UK and US aviation regulatory framework as much collaboration and communication now takes place via agencies such as ICAO and EASA to provide the aviation industry with a set of best practices. The main difference between the frameworks is the way the UK is being integrated with the EU using EASA to provide regulation that overrides that of the CAA. EASA will eventually take over most of the duties of the CAA and will provide most of the civil aviation regulation for the EU including the UK. The FAA on the other hand regulates the whole aviation industry in the US, everything from insuring aircraft to regulating commercial space transport. Although the FAA communicates its ideas with the rest of the world the agency retains all responsibility for anything aviation related in the US. Regulation in the US and UK is very similar as a result of this communication and much of the regulation developed from this will be implemented across Europe to create a single European sky and improve aviation safety. Conclusion In conclusion the aviation regulatory frameworks in place in the UK and the US have their striking similarities but also have very important differences. The FAA works alone in the USA and is the single authority responsible for all aspects of aviation regulation safety and security. In the UK the CAA, our equivalent to the FAA, implements European regulation decided by EASA. UK aviation regulation is underpinned by EU legislation in that EASA aim to create a single European sky and therefore aims to create uniformity between its member states. The FAA already has this uniformity over the whole of the United States and implements only the regulation it creates itself. Many of the safety regulations that cover airports, airlines and aircraft are very similar between frameworks if not identical in places, this shows that the JARs worked to harmonise EU regulations with US regulations a step still being taken by EASA today.

Time Devices :: essays research papers

Definition of "'Time"': Term used to describe how long it takes to an event to occur. Time is used to classify events to "Events that happened" and "Events that will happen". It seems that time passes in the same pattern, and that time is equal to all but the "Theory of Relativity" proves otherwise. "Time is a relative thing" according to Einstein, which came out with the theory of Relativity. History of time: Records of time keeping are found 25,000 years ago, but of course, they weren't as accurate as now a days. Man used nature to indicate time e.g. Full Moons. It is widely suggested today that time was kept in a "Calendar"' way. This means that they divided the time into big units and could only tell the time in specific occasions. e.g. a normal person, 20,000 years ago couldn't tell his partner the time at any given period. He had to wait that the moon would go full, or the sun will dawn, or by looking at the stars, etc. They almost couldn't describe when in the future, a thing is to happen. They would say something like "In 2 full moons and a high sun we'll go hunting". He couldn't tell exactly in how many hours or minutes things will happen because as I said before Nature was his time keeper + The term "Seconds", "'Minutes, "Hours", etc, didn't exist back then. As mankind evolved, better ways to keep track of time were found. Man invented more and more devices as he evolved, and some of these devices are listed in the next section: Clocks: A time device used to keep track of the passing time. A clock must have 2 basic components: 1. Power Source 2. A "Release Power" source. Up till the beginning of the 1800's, sun clocks were the leading time devices worldwide. During the 14th century, the Italian Donadi family were the first to draw numbers on those sun clocks. The invention of the spring for clocks during the 16th century and the pendulum in 1671 were the first steps toward the replacement of the sun clocks with mechanical clocks. The hand clock (watch) was invented by A French Company named Berege back at 1810. During the 1800's a drastic advancement has occurred in mechanical clocks with the invention of the naval time keeper which is used up till today by sailors to find their position in an area.